About Us
Hey, I'm Elsie
The heart behind Pastel Planner Company. I’m so excited you’re here! 🌸
I’ve been using digital planners since my school days to help me stay organized and focused while studying. Over time, I began designing my own planners, which led me to open a little Etsy shop to share them with others. What started as a small dream has grown into the Pastel Planner Company you see today—a place where creativity, coziness, and planning come together. I’m a strong believer in pursuing your dreams, and I’m here to help you do just that! Our digital planners and tools are designed to help you:
🌟 Set Clear Goals – Turn your dreams into actionable steps.
🌟 Set Expectations in Day-to-Day Life – Stay on top of your schedule and maintain balance.
🌟 Create Healthy Habits – Build routines that support your well-being and happiness.
🌟 Define Your Priorities – Focus on what truly matters to you.
🌟 Live the Life You Love – Transform your planning into a joyful, fulfilling lifestyle.
Our Mission
I’m a strong believer in pursuing your dreams, and at Pastel Planner Company, our mission is to empower individuals to bring more organization, balance, and self-care into their lives through thoughtfully crafted digital planners. We are dedicated to creating cozy, girly, and functional planning tools that not only help you stay on top of your tasks but also inspire moments of self- care and personal reflection.
Our core values of organization, creativity, and self-care guide every planner we design. By offering interactive, customizable digital planners, we aim to simplify your life, foster productivity, and encourage you to prioritize your well-being-one beautiful page at a time.
Our Vision
Pastel Planner Company is a digital planner business that provides beautifully designed, interactive PDFs to help you organize your life with ease and style. Crafted from scratch using Keynote and made with love, our planners are compatible with any note- taking app, offering the flexibility to seamlessly fit into your digital routine.
We believe in the power of digital planning to simplify and streamline your day-to-day, solving the problems of cluttered paper planners and lost notes. Our planners combine the benefits of eco-friendly, customizable, and easily accessible organization tools. Choose our planners because each one is thoughtfully and carefully crafted with time, care, and attention to detail, ensuring a perfect balance of function and charm. Let us help you stay on top of your goals with a touch of cozy, girly elegance.
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